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A propos de la formation PrestaShop

PrestaShop is an e-commerce Content Management System (CMS) known for its robust features, including catalog management, online sales, and stock management. This training provides a comprehensive understanding of PrestaShop, covering installation, content management, module handling, menu customization, customer management, product management, and more.

Détails
Objectifs pédagogiques de la formation PrestaShop
  • Gain familiarity with PrestaShop and its key features
  • Learn the installation and configuration processes of PrestaShop
  • Understand both the front and back office functionalities of PrestaShop
  • Manage various aspects of the PrestaShop store-including content-users-product catalog-clients-promotions- and cart management
  • Explore advanced features like multi-store functionality and payment methods
  • Master the optimization techniques for SEO and online visibility
  • Ensure the security and backup procedures for PrestaShop
  • Successfully launch a PrestaShop website.

Qui devrait suivre cette formation PrestaShop ?

Public visé par la formation PrestaShop

Individuals involved in e-commerce businesses Online store administrators Entrepreneurs looking to enhance their online presence Marketing professionals

Prérequis de la formation PrestaShop

No specific prerequisites are required. Basic familiarity with e-commerce concepts and general computer skills would be beneficial.

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Déroulé de la formation PrestaShop


Module 1: Getting Acquainted with PrestaShop

Introduction

PrestaShop: Installation and Configuration

Front and Back Office Overview


Module 2: Managing the PrestaShop Store

Content and CMS Page Management

User Administration

Product Catalog Management and Customization

Client Management

Promotions and Discount Coupons

Cart Management

Delivery and Transportation Management

Localization and Multilingual Support

Sales and Customer Service Management


Module 3: Advanced PrestaShop Functionality

Multi-Store Mode in PrestaShop

Payment Methods Management


Module 4: SEO and Online Store Deployment

SEO and Optimization of the Online Store

PrestaShop Security and Backup

Launching the PrestaShop Website

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Foire Aux Questions

PrestaShop is an open-source e-commerce Content Management System (CMS) that provides a platform for building and managing online stores. It offers a comprehensive set of features, including product catalog management, order processing, and customer management, making it a popular choice for businesses of various sizes.

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